GUBI is a design company dedicated to celebrating the luxury of living life. Designs that combine the past and the present for the new to evolve. Designs that stimulate the senses, are beautiful yet usable. GUBI is pursuing perfection with passion and courage. Evolution is the essence.

Torsten Thorup (born 1944) and Claus Bonderup (born 1943) are both graduates from the Royal Danish Academy of Fine Arts, School of Architecture in 1969, and subsequently went to work together at Danish architect, Henning Larsen's studio in Copenhagen. The two architects teamed up professionally and worked together for the majority of their careers. Together they have designed watches and in-store displays for Georg Jensen, the Arktikum museum in Finland and the harbour area in Elsinore, where they designed everything, from urban planning to the ticket offices. They have through their long career served many Danish and international clients. 

Greta Magnusson Grossman (1906-1999) maintained a prolific forty-year career on two continents: Europe and North America and operated as mover and shaker in the male dominated world of mid-century modern design. Her achievements were many and encompassed industrial design, interior design and architecture. In 1933, having successfully completed her fellowship at the renowned Stockholm arts institution, Konstfack, she opened Studio, a combined store and workshop in Stockholm. During the same year Greta M. Grossman married jazz musician, Billy Grossman with whom she later emigrated to the United States, settling in Los Angeles. 

Louis Weisdorf (born in 1932) is a well-known Danish architect and designer. After graduating from the The Royal Danish Academy of Fine Arts in Copenhagen in 1954, Weisdorf worked with everything from graphic-, interior- and industrial design, to recreational areas as well as most fields within the building trade. He described his career as "specialises in versatility", which, quite perfectly, sums up the long and notable career of this multi-designer. In 1961, he started a ten-year assignment at Tivoli, amusement park in Copenhagen, and worked as the main assistant to Tivoli’s chief architect Simon P Henningsen. 

Carlo De Carli (1910-1999) was not only an architect and designer, who made a profound impact on design in the 20th century, but also one of Italy’s leading and most respected professors, who left a fundamental mark of theoretical reflections and ethics of behaviour in an entire generation of architects. Carlo De Carli graduated in architecture from the Politecnico di Milan in 1934 – a university in which he was strongly connected to throughout his career, being Dean of the Faculty of Architecture from 1965 to 1968 and teaching there until 1986. A respected academic and writer, his philosophy focused on the integration of space, material and the human body and gesture, and with this ideology he effectively engaged a dialog between design, universities and the craftsmanship world.